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Respect The Process is a filmmaking podcast focused on directing commercials.

Sep 1, 2023

Filmmmaker Jeannette Godoy screens her romcom feature film "Diamond In The Rough" on September 22nd as part of the NY Latino Film Festival at the Regal Union Square. Jeannette is a talented writer, producer, director and my lovely wife. She started in the business as a dancer/choreographer, choreographing Sir Mix A...


Aug 27, 2023

Filmmaker Chris Overton directed "The Silent Child", written by Rachel Shenton, and won the Oscar® for Best Live Action Short at the 90th Academy Awards®. The film tells the story of Libby, a profoundly deaf 6-year-old girl, who lives a silent life until a social worker, played by Shenton, teaches her how...


Aug 18, 2023

My guest is Jim DiPiazza, Founder & CEO of Area of Expertise, a full-service marketing collective. We built and maintain an invite-only roster of highly experienced talent – who have helped create some of the most famous and impactful brands in the world.

As for Jim - he's been around the country at agencies...


Aug 5, 2023

Steve Williams, Undnyable Partner/Exec Creative Director, joins me in an informative and entertaining chat about making commercials soup to nuts. (We've shot six fun spots for Kaiser Permanente, but we've never been on set together due to that pesky pandemic.) We discuss running the agency from concepting and strategy...


Aug 1, 2023

Multi-disciplined filmmaker Vikkal Parikh is an award-winning director and creative director at Ataboy. Born and raised in Mumbai, Vikkal trained as an architect before coming to the U.S. to get his MFA in computer art from Savannah College of Art and Design. After a stint at MTV and Red Car, he formed Attaboy. His...